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CEO Frederick Hass told the press that he was trying to evoke Francis’ “humble and down to earth” character with the cologne, which mainly consists of bergamot and sandalwood.
Hass has some history with papal fragrances; he founded his company after obtaining a recipe for Pope Pius IX’s cologne, and has gone on to create other papal scents like “Benedictus” in 2006.
The company’s website describes its newest cologne with these words: “Created by Excelsis to celebrate the Petrine succession of Jorge Mario Bergoglio as Bishop of Rome, Pope Francis, Pontifex Maximus, 266th Pontiff of the Roman Catholic Church. Francis is an engaging, fresh fragrance with a citrusy top note of bergamot and a soft, woody drydown of sandalwood. Smooth and soothing, A grand aftershave.”
From what we know of Pope Francis, he’s likely embarrassed a bit about all the fuss over his smell.
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